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We're Sleeve Office! An award winning Branding & Packaging agency in London, we work with brands in food, drink, beauty and wellness domains - the ones where packaging is the difference between getting picked and getting passed over.
We're Sleeve Office! An award winning Branding & Packaging agency in London, we work with brands in food, drink, beauty and wellness domains - the ones where packaging is the difference between getting picked and getting passed over.
Inside Sleeve.
Inside Sleeve.
A sleeve changes how something is seen, held, and experienced. It protects what’s inside, but more importantly, it shapes the first impression.
That’s how we think about packaging.
At Sleeve Office, we design the layer that defines how a brand shows up in the world. Through strategic thinking, brand identity, and packaging design, we transform products into experiences customers notice, trust, and choose.
Because when the packaging is right, the product inside finally gets the attention it deserves.
A sleeve changes how something is seen, held, and experienced. It protects what’s inside, but more importantly, it shapes the first impression.
That’s how we think about packaging.
At Sleeve Office, we design the layer that defines how a brand shows up in the world. Through strategic thinking, brand identity, and packaging design, we transform products into experiences customers notice, trust, and choose.
Because when the packaging is right, the product inside finally gets the attention it deserves.
A sleeve changes how something is seen, held, and experienced. It protects what’s inside, but more importantly, it shapes the first impression.
That’s how we think about packaging.
At Sleeve Office, we design the layer that defines how a brand shows up in the world. Through strategic thinking, brand identity, and packaging design, we transform products into experiences customers notice, trust, and choose.
Because when the packaging is right, the product inside finally gets the attention it deserves.
Our crew.
Our crew.
Great packaging design is never just visual. It requires strategy, creative craft, and technical precision working together.
At Sleeve Office, our team brings together expertise across brand strategy, packaging design, and production systems to create packaging that works in the real world.
Beyond design, we share a bigger ambition. To help move the UK packaging industry toward a future that is fully sustainable. Every project is a step toward smarter materials, less waste, and packaging systems built for long term impact.
Great packaging design is never just visual. It requires strategy, creative craft, and technical precision working together.
At Sleeve Office, our team brings together expertise across brand strategy, packaging design, and production systems to create packaging that works in the real world.
Beyond design, we share a bigger ambition. To help move the UK packaging industry toward a future that is fully sustainable. Every project is a step toward smarter materials, less waste, and packaging systems built for long term impact.
Dhruvi Thakkar
Dhruvi Thakkar
Lead Packaging Designer
Lead Packaging Designer
Spent 6+ years working on branding & packaging for FMCG brands before founding Sleeve Office.
Spent 6+ years working on branding & packaging for FMCG brands before founding Sleeve Office.
Our
Clientele.
Our
Clientele.
We work best with founders and brand owners in food, drink, beauty and wellness — the people for whom packaging is not a marketing line item but a make-or-break decision.
That's the food startup going into retail for the first time. The beauty brand launching a hero product. The wellness company whose existing packaging no longer reflects where the brand has got to.
Not every brief is right for us. But when the stakes are high and the brief is serious, that is where we do our best work.
Our values.
Our values.
1.
1.
strategic clarity
strategic clarity
Great packaging begins with understanding the brand, the product, and the category it lives in. Every design decision is guided by strategy, not decoration.
Great packaging begins with understanding the brand, the product, and the category it lives in. Every design decision is guided by strategy, not decoration.
2.
2.
responsible design
responsible design
The future of packaging must be sustainable. We actively push toward solutions that minimise waste, improve materials, and support a more sustainable packaging ecosystem.
The future of packaging must be sustainable. We actively push toward solutions that minimise waste, improve materials, and support a more sustainable packaging ecosystem.
3.
3.
shelf impact
shelf impact
Customers decide quickly. We design packaging that captures attention instantly while communicating value and trust.
Customers decide quickly. We design packaging that captures attention instantly while communicating value and trust.
4.
4.
operational excellence
operational excellence
Packaging must work beyond the visual. Our systems are designed to scale, adapt, and move smoothly from concept to production.
Packaging must work beyond the visual. Our systems are designed to scale, adapt, and move smoothly from concept to production.
Our
expertise.
Our
expertise.
Sleeve Office operates at the intersection of brand strategy, packaging design, and production precision.
We help brands move from idea to shelf ready packaging with clarity and discipline.
Sleeve Office operates at the intersection of brand strategy, packaging design, and production precision.
We help brands move from idea to shelf ready packaging with clarity and discipline.
strategy
strategy
Brand strategy
Packaging strategy
Category and consumer insight
Product positioning
Brand strategy
Packaging strategy
Category and consumer insight
Product positioning
design
design
Packaging design
Brand identity design
Visual identity systems
Structural packaging concepts
Retail POS
Key visual development
Packaging design
Brand identity design
Visual identity systems
Structural packaging concepts
Retail POS
Key visual development
production
production
Dieline development
Packaging artwork & print preparation
Packaging visualisation & mockups
Dieline development
Packaging artwork & print preparation
Packaging visualisation & mockups
Sleeve's
first award.
Sleeve's
first award.
Sleeve Office was honoured with the
Future Trailblazers 2026 Award for
Operational Excellence.
This recognition reflects how we approach packaging design, not only as a creative discipline, but as a system that must work seamlessly from concept to production.
Sleeve Office was honoured with the Future Trailblazers 2026 Award for Operational Excellence.
This recognition reflects how we approach packaging design, not only as a creative discipline, but as a system that must work seamlessly from concept to production.
Industry collabs
Industry collabs
We collaborate with ambitious brands across FMCG, food and beverage, consumer goods, and emerging product categories. From new product launches to full packaging redesigns, our role is to turn packaging into a strategic advantage. Because when packaging works, products move faster, brands grow stronger, and customers keep picking them again.
We collaborate with ambitious brands across FMCG, food and beverage, consumer goods, and emerging product categories. From new product launches to full packaging redesigns, our role is to turn packaging into a strategic advantage. Because when packaging works, products move faster, brands grow stronger, and customers keep picking them again.
FAQs
What kinds of brands do you work with?
Are you based in London?
Do you work with startups and new brands?
Do you start with design concepts?
How long does a project take?
What does the Future Trailblazers award mean for clients?
What kinds of brands do you work with?
Are you based in London?
Do you work with startups and new brands?
Do you start with design concepts?
How long does a project take?
What does the Future Trailblazers award mean for clients?
What kinds of brands do you work with?
Are you based in London?
Do you work with startups and new brands?
Do you start with design concepts?
How long does a project take?
What does the Future Trailblazers award mean for clients?
We’re Sleeve Office — a branding & packaging design agency transforming brands into shelf-stoppers through sharp strategy, crafted identity, and packaging that gets picked.
2026 Sleeve Office LTD. All rights reserved
Registered in England : 16862340
We’re Sleeve Office — a branding & packaging design agency transforming brands into shelf-stoppers through sharp strategy, crafted identity, and packaging that gets picked.
2026 Sleeve Office LTD. All rights reserved
Registered in England : 16862340
We’re Sleeve Office — a branding & packaging design agency transforming brands into shelf-stoppers through sharp strategy, crafted identity, and packaging that gets picked.
2026 Sleeve Office LTD. All rights reserved
Registered in England : 16862340